K Kamalathal had been running her business from a tiny shop in Coimbatore for the past 30 years.
There are no shortcuts to success except hard work, which someone has rightly said pays off. And seems like for Idli Amma of Coimbatore, the hard work has finally paid off, and in a big way. In 2019, a woman named K Kamalathal, went viral for selling idlis for just ₹1. Soon after, business tycoon Anand Mahindra took notice. Impressed by her dedication, he not only praised her hard work in a tweet but also promised to help her. And within just 24-hours, she was provided with an LPG connection and she was once again trending on social media.
Next, in April 2021, Mahindra shared the delightful news that the woman would soon have a house of her own, which would also function as her new food joint. Cut to May 8, Mother’s Day, he actually fulfilled his promise and gifted Idli Amma a new house. Yes, you read that right. Taking to his Twitter account on May 8, the business mogul shared a video that shows Idli Amma, inaugurating the new house that comes with a ‘special kitchen’ designed specifically for her.
“Immense gratitude to our team for completing the construction of the house in time to gift it to Idli Amma on #MothersDay She’s the embodiment of a Mother’s virtues: nurturing, caring & selfless. A privilege to be able to support her & her work. Happy Mother’s Day to you all!” Anand Mahindra wrote along with the video. Take a look at the video:
The video begins with news articles about Kamalathal, and her story about how she has been waking up before the sun for the last 30 years to make idlis for the migrant workers and the needy for just ₹1. The video shows an interview of her, where she recalls how a representative from Mahindra group met her, and when she expressed the need for a better workspace, they promised her to help with a new home. The video shows the entire process from the land registration, the auspicious Bhoomi Pujan, to the construction and finally the handover of the fully constructed new home with special kitchen to Amma, on Mother’s Day.
The tweet went viral in no time, and netizens started pouring in their thoughts on the big news. Appreciation and applause came in abundance for the Mahindra Group Chairman for sticking to his words and actually fulfilling his promise. So far, the viral video has garnered over 33k likes, more than 430 quotes and thousands of retweets. Take a look at social media reactions:
Kamalathal had been running her business from a tiny shop in Coimbatore for the past 30 years. The fact that she was never concerned about making profits and continued selling idlis for ₹1 till date had touched the hearts of many on the internet.
What do you think about the thoughtful gesture of Anand Mahindra? Let us know.